Category Archives: Search Engine Optimisation

  • White Hat Link Building: How To Avoid Link Schemes

    The part of the Google Webmaster Guidelines (GWG) that attracts the most confusion is most likely the “Link Schemes” section. In this section, Google does not offer a clear explanation of what link are considered link schemes and which links are not considered link scheme. Since there’s so much confusion over this one part of [&he...

  • An In-Depth Guide To White Hat SEO

    To commemorate my 100th post on this website, today’s article, which is the second longest article I’ve ever written on this website (the first is the Big List of 230 Niches), will be about what white hat SEO is, what white hat SEO is not, why it’s important, and how to properly do it. Index Section 1: […]...

  • How To Do Google Images SEO

    Despite the prevalence of SEO on the Internet, there aren’t many useful articles that discuss how to do Google Images SEO. Similarly to regular SEO, Google Images SEO helps your images rank in the Google Images Results, which may lead to more people visiting your website or downloading your images. Benefits of Google Images SEO Before I [&h...

  • What Are Backlinks? Here’s A Basic Explanation

    If you’re new to Internet marketing, you may have seen the word “backlink” and thought to yourself, “Wait, what are backlinks?”. Backlinks, which are also often called inbound links, are basically the URL of your website that has been placed on other (usually relevant) websites by the website owner or the blog autho...

  • The 50 YouTube Ranking Factors in 2015

    If you’re looking to gain more views from YouTube’s search function, it’s important that you understand the YouTube ranking factors to better optimise your video and YouTube channel. Many online marketers may believe that optimising the on-video content is the most important step to increasing its views and rankings, and while it&...

  • What Is The Real Google Dance?

    On Internet marketing forums everywhere on then net, there seems to be some confusion over what the “Google Dance” really is. Many search engine optimisers will tell you it’s the ranking fluctuation every new page experiences and other search engine optimisers will tell you that’s it’s an archaic term for What Was The...

  • What You Need To Know About SAPE Links

    You may have heard of “SAPE links” in the last year and assumed that someone misspelt “safe links”. However, SAPE links are not “safe links”, they are actually backlinks from a Russian link network. Now, you may be wondering why these links have their own name and why they are so popular in the Internet marketi...

  • How To Create A Basic SEO Analysis Report

    If you’ve been searching for an article that tells you how to create a basic SEO analysis report without the author making an endeavour to sell you a $100 software package, then you’ve come to the right place. Today, you’ll be learning how to create a basic SEO analysis report by using tools available for […]...

  • Why You Should Start Using LSI Keywords Right Now

      My previous article about keyword cannibalization mentioned latent semantic indexing keywords, also known as LSI keywords, at the end, but what exactly are LSI keywords and why should you start using them right now? What Are LSI Keywords? LSI Keywords are synonyms and plurals of various keywords. They’re often used by webmasters and In...

  • What Is Keyword Cannibalization and How To Avoid It

    One day you may be searching for a keyword that one of your webpages was trying to rank for when you realise that one of your other webpages has outranked the webpage you were focusing on. What gives? What Is Keyword Cannibalization The scenario above is an example of keyword cannibalization. Now, keyword cannibalization is […]...