There’s always something to learn from projects we’ve had to abandon. Today, we’ll be sharing one such project with you about a web design project we had to cancel for a client. You see, three years ago, we were contacted about a web design opportunity for a company we will simply refer to as “Globe […]...
Link building outreach is a tactic used in both white hat and black hat SEO for different reasons. In white hat SEO, a webmaster will contact a website and purchase a link that uses the “nofollow” or “sponsored” tag, which means the site won’t pass any equity, also known as ranking power, through the link. […]...
It’s so hard to find a simple guide these days… Admittedly, we’ve not been staying on top of our 404 errors here on Sycosure. When went to look for our 404 errors on our Google Search Console account, we saw how much everything had massively changed. So, of course, we took to Google to find […]...
In the world of SEO, many try to tout their link building service as being “white hat”. The problem with this claim is that these sellers are building backlinks on their private blog networks (PBNs), doing outreach for backlinks, or they’re spamming blogs with comments. These types of services all fall under what’s defined a...
If you don’t know what blog comments are, they’re just comments from readers on posts on your blog. Some search engine optimisers believe that blog comments give a small SEO boost. Of course, when SEOs talk about blog comments, they’re actually referring to 3 different types of things: blog comments on your own blog, blog [&hellip...
Isn’t it annoying when you have that number next to your inbox telling you how many unread messages you have, but it could be anywhere in the thousands of pages of emails that you have? We encounter this problem quite often. What’s worse is that when we try to find a guide on how to […]...
Back in 2015, we wrote an article on the marketing potential of Agar.io. Today, we got bored enough to revisit Agar and get to the top of the leaderboard with the nickname “Sycosure.com” again to see if anyone visited the website. As you can tell based on the featured image of this thread, nobody visited […]...
There are many misconceptions about black hat SEO. Over the decade we’ve been in business, we’ve found that many SEO websites either don’t understand black hat SEO or they avoid the topic entirely. Whether this is out of fear of a penalty from Google or because they see it as “morally corrupt” we cannot say. […]...
Black hat SEO is sometimes referred to as “unethical SEO”, although we’ve always found this term to be a tad silly. There is no morality in following Google’s Search Essentials (formerly known as the Google Webmaster Guidelines) nor is there a morality in finding loopholes in them. The problem with answering this question ou...
Keyword research in 2024 is a lot different than it was 10 years ago. When we first set up Sycosure, keyword search was a tedious task that involved using a bunch of different tools to estimate volume and competition. The main trick to keyword research back then was to use the Keyword Planner in Google […]...