Remember that big project I was talking about in our “Rebuilding Sycosure: Part 2” post? Yeah, it was a digital marketing forum we call Office Outlaw. Now, many of you have asked me to create a forum over the years I was an administrator of BHW. I’ll go over why it took this long, but […]...
Microsoft Teams: it was there during the pandemic to make working remotely and remote schooling convenient and easy! It was the hero the pandemic needed! … or so, that’s how they try to present it. Chances are, whether you’re employed or self-employed, if you’ve done any remote work, you’ll have had the unfortunate exp...
I was doing some research for what I am hoping will be a new contract position for us, and during this research, I noticed that this potential client had reviews on their website. Now ordinarily this great, but an issue I spotted is that the reviews were in regular old text on a testimonials page. […]...
As I mentioned in the first part of this series, I wanted to start rebuilding Sycosure. I wasn’t able to get around to doing as much as I wanted, but I have made some decent progress in improving this site and working toward the development of a nice project I’ve had the works since late […]...
Due to the years working for Black Hat World, I began letting this site and my overall business fall to wayside. This was not entirely by choice as my contract with the company meant that I was required to work 8 hours during PST (usually 9am 5pm or 10am to 6pm), and as a result […]...
I’ve been receiving text messages, e-mails, and messages on LinkedIn asking me why I left Black Hat World so suddenly. For those of you who are unaware, I was the administrator Zwielicht and a member of the community since 2013. Going back to why I left the forum, if it had been my choice, I […]...
There’s always something to learn from projects we’ve had to abandon. Today, we’ll be sharing one such project with you about a web design project we had to cancel for a client. You see, three years ago, we were contacted about a web design opportunity for a company we will simply refer to as “Globe […]...
Link building outreach is a tactic used in both white hat and black hat SEO for different reasons. In white hat SEO, a webmaster will contact a website and purchase a link that uses the “nofollow” or “sponsored” tag, which means the site won’t pass any equity, also known as ranking power, through the link. […]...
It’s so hard to find a simple guide these days… Admittedly, we’ve not been staying on top of our 404 errors here on Sycosure. When went to look for our 404 errors on our Google Search Console account, we saw how much everything had massively changed. So, of course, we took to Google to find […]...
In the world of SEO, many try to tout their link building service as being “white hat”. The problem with this claim is that these sellers are building backlinks on their private blog networks (PBNs), doing outreach for backlinks, or they’re spamming blogs with comments. These types of services all fall under what’s defined a...